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How Porter Became an 8000 Crore Rs Logistics Company? (Porter Case Study)

Introduction In FY-2023, India spent more than 14% of its GDP on logistics costs. For context, this number was 10% in the case of China and 7-8% in the case…

Sachin Arayans 07/07/2024

Business Case Studies

Balaji Wafers marketing strategy | The Rise of Balaji Wafers: From a Canteen to a Snack Empire

Company NameBalaji Wafers Private LimitedBalaji Wafers OwnerChandubhai Virani Introduction Balaji Wafers is an Indian brand that has risen from humble beginnings to become a major player in the country's snack…

Sachin Arayans 06/07/2024

Insights

The Psychology Behind Good Advertising

The Psychology Behind Good Advertising Consumer Culture and the Grip of Advertising It should come as no surprise that modern advertising as we know it, has shaped our society in…

Sachin Arayans 27/04/2024

Business Case Studies

How did Haldiram Build a 5000cr business empire? : Business case study

Introduction Haldiram is one of the most iconic brands in Indian business history. While most of us are familiar with American food chains like Domino's and McDonald's, few know about…

Sachin Arayans 24/04/2024

Insights Political Party Case Study

Is India becoming Dictatorship? Decoding the “Black Paper”

Hey everyone, It's time to dive into something big that happened on February 8, 2024. The Congress party, India's main opposition, made a bold move by releasing what they call…

Sachin Arayans 15/04/2024

Business Case Studies Political Party Case Study

Rise of the Kejriwal’s Aam Aadmi Party: A Unique Case Study in Indian Politics

Hi everybody, Aam Aadmi party is one of the most unique case studies in the Indian political landscape because if you look at their rise to capture Delhi it's quite…

Sachin Arayans 03/03/2024

Business Case Studies

Will Paytm CRASH or Make a COMEBACK? Why is RBI hitting Paytm? : Business case study

Action against Paytm Payments Bank Ltd under Section 35A of the Banking Regulation Act, 1949https://t.co/bswaWHSxtk— ReserveBankOfIndia (@RBI) January 31, 2024 Introduction The Indian fintech giant, Paytm, faced a major setback…

Sachin Arayans 07/02/2024

Business Case Studies

Business Strategy of Tanishq [Case Study]

Tanishq is one of the most incredible brands in Indian business history. In the past 20 years, the stock price of its parent company Titan has shot up by not…

Sachin Arayans 09/01/2023

Business Case Studies

Business Case study of Wow! Momo Startup

This is the story of two boys who built a 1000 crore business neither by selling pizza nor burgers but by selling our favorite snack called the Momo. This case…

Sachin Arayans 17/12/2022

Business Case Studies

Marvel Business Strategy

History of Marvel Debt on Marvel In 1996 marvel was on the brink of collapse it had filed for bankruptcy was 250 million dollars in debt and had seen its…

Sachin Arayans 29/10/2022